Branding yourself in the car business
If you are looking for ways to brand yourself as a salesperson, make people take notice and be different than all of the other salespeople out there……here are a few examples:
Nick Gilley at Subaru of Plano took our conversations and did what many salespeople have trouble doing – Taking Action – Just Do it. I [...]
Hewlett VW
October
15, 2008
Re: Chris
Hanson
To Whom It
May Concern:
It has
been my pleasure to know and work with Chris Hanson over the last four years.
Chris is a rare example of a true car man, a real professional. Chris has been a leader for
us in the
areas of sales and internet success. Many of his ideas have allowed us to
Ai-Dealer’s Shopping Cart
Vendor Profile ~ Ai-Dealerby : Digital DealerAi-Dealer Helps Solve the Internet Lead-to-Sales Conversion Rate Problem for Dealers
An
innovative online shopping cart for vehicles walks consumers through
the entire transaction experience, resulting in higher traffic, greater
trust and more sales
Consumers are buying everything
from computers to sports equipment over the Internet in record numbers.
They
“Mind your own business!”
This was written by my good friend Jonathan Dawson last week:
“Mind your own business!”
I’ve heard that expression before concerning my own
business. Sometimes I get distracted looking at WHAT someone else is
doing and HOW someone else is doing and I start to use them as my own
benchmark. It’s something I warn salespeople, managers, and dealers
about. When times are tough we tend to look around and [...]
2008 The Internet Marketing Report
Thursday, January 24, 2008
Building trust when prospects think your reps are rattlesnakes in suits …
Shopping cart for products worth $20,000 a popHow it built trust and sales
What happens if the knee-jerk reaction of most prospects is to think you are about to rip them off?
You
have to go to extremes to show you have [...]
Are you giving mixed messages?
Many discussions have been started about sending prices or not sending prices to Internet Leads. There are of course many things to consider when doing this and you need to have a strategy when it comes to online pricing and sending prices. I believe in sending prices but before we even go into that, based [...]
2008 JD Power Automotive Roundtable Presentations, PDFs and Video Links
Don't worry, if you missed the 2008 JD Power Automotive Roundtable, you can get all of the Power Points, PDFs and Video links below.
2008 JD Power Marketing ReviewDownload 2008 J.D. Power Automotive Online Marketing Review
Watch Video (Mozilla Firefox)
Watch Video (Internet Explorer)
Third Party Sites in the New Economy Watch Video (Mozilla Firefox)
Watch Video (Internet Explorer)
OEM [...]
When do buyers begin shopping for vehicles?
Numbers of Models Shopped Increases in Month of Purchase
Internet car shopping rises
The latest JD Power….."Three of four new-vehicle buyers go online to do research, up from 70 percent of shoppers in 2007." Click on the link below for the full article.
Download InternetCarShoppingRises
Under Construction, Please Pardon The Dust!
Welcome!
Share your thoughts..