Trade Appraisal Tool
We use the Black Book Online trade appraisal tool on our websites and have great results using it. We have seen an increased volume of leads since using it with a high closing ratio. If you don't have a trade appraisal tool on your website you need one! Either you control where they go [...]
Does your CRM/ILM fully Integrate with your DMS?
The deal has been worked and now its time to print up the paperwork. The salesperson prints all the paperwork which is a great thing. The salesperson brings the complete folder to his/her manager and then what happens? Someone needs to enter all the info into the DMS so that the deal can be brought [...]
Create a Be-Back CD
I created an audio CD that I would give to prospects who didn’t purchase a car from me. As they were leaving, I would hand them my Be-back CD and say: “I know you have some questions about what you should buy and who should buy from so I put together some information on this [...]
Recent purchase from the Shopping Cart
Recently we had a very interesting purchase from the shopping cart that I would like to share with you.
June/07 – This past June, we had a woman send in a lead via our Dallas website. She followed up by not responding to the salesperson's email or phone calls. Below you will find the details of [...]
Call Tracking and Live Chat
I use Click For A Call for all of our 800#'s to track all of our advertising sources. They have an awesome back-end tool where I can instantly add another number, change forwarding numbers, reports that you wouldn't believe so I can see when calls are coming and from what sources, during what time [...]
Internet Used Car Phone Up
When someone calls your 800# from AutoTrader, Cars.com or some other website where we have our inventory posted, how should the call be handled?
I have listened to a lot of phone calls from many different dealerships around the country and I have to say for the most part I think salespeople forget why the person [...]
Video eMail
I'm always try to be unique and innovative to set myself apart from the competition. You will find several things on this website that are just that, unique and innovative . And the best part is, they sell more cars!
Sometimes getting someone to reply to your email or answer their phone when you call is [...]
Buy a Car Using a Shopping Cart?
I found myself myself sitting at home tired after a day of cleaning out the garage. It was in the upper 90
3rd Party Leads – New Cars
Autotropolis is one of the best 3rd party leads we get. I am currently in the process of adding their SEM program. They are great to work with and their leads are awesome. The only problem is I can't get enough from them. I'm excited about their new SEM program and if it is [...]
The Follow Up TimeLine (for the floor salesperson)
The Follow Up TimeLineby Chris Hanson AutoSuccess Magazine, November 2005
We have spent some time talking about why we should follow up and the differentways we can follow up. Now lets talk about the timeline in which we do this. Letslook at my specific follow-up timeline that I use with every customer. Unsold customers and Sold [...]
Under Construction, Please Pardon The Dust!
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